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VisualClicks
Cookieless if you like · Servers in Germany

Understand what visitors really do on your website

VisualClicks combines web analytics, heatmaps, session replays, e-commerce reporting and an SEO check for your domain and URLs in one tool – with a single line of tracking code and no need for cookies.

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Tracking code
≈ 5 KB
IP addresses
never stored
Data visible
in real time
VisualClicks dashboard with sessions, revenue, channels and top pages
Cookieless mode
no recognition across days
Hosted in Germany
database and analysis
Inputs masked
in every replay
One line of code
for any website or shop
One tool instead of five

Everything you need to know about your website

From the first session to the order, from a click on a button to an expired certificate: numbers, visuals and concrete actions in one place.

Web analytics

Dashboards, reports, real time, goals, funnels and anomaly detection.

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Heatmaps & replays

Click and scroll heatmaps on the live page, sessions as replays.

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E-commerce

Revenue, products, cart abandonment and contribution margin per channel.

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SEO & domain check

Domain check, URL check with Core Web Vitals, rankings and competitors.

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AI visibility

Measure visits from ChatGPT & co. and AI crawler requests.

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Privacy built in

Cookieless mode, consent modes, masking and no stored IP addresses.

How we measure
Heatmaps

See exactly where people click – on the real page

The heatmap sits directly on top of a live copy of your page, not an outdated screenshot. Every click is anchored to the element that was clicked, so it stays in the right place at other screen widths, too.

  • Click and scroll heatmaps for desktop, tablet and phone
  • Most clicked elements listed with their counts
  • Open follow-up pages straight from the heatmap
Click heatmap on the live view of a shop home page with a list of the most clicked elements
SEO & domain

From the server down to each URL: what slows Google and visitors down

The domain check reviews certificate, DNS, e-mail protection, security headers, open ports and crawl files every day. Below that, the URL check rates every page for phone and desktop – with Core Web Vitals and actions sorted by priority.

  • Domain score and URL score with a transparent calculation
  • New URLs are found automatically through sitemaps and links
  • Actions as recommendations and as a PDF
Domain check with domain score, the pillars security, technology, crawling, URLs and visibility, and key figures of every level
Session replay

Experience sessions the way your visitors did

Replays show mouse movements, clicks, scrolling and page changes as a rebuild of the page – not a video, and with masked inputs. That is how you find out why a form was abandoned or a button was overlooked.

  • Detect rage clicks and frustration and sort by them
  • Event timeline of every session with reading time and scroll depth
  • Skip inactive phases, play at up to 8× speed
Session replay of a phone session with playback controls
In three steps

How to get started with VisualClicks

  1. 1

    Request access

    Add your website, enter the domain, done. You decide on time zone, currency and privacy settings yourself.

  2. 2

    Add the tracking code

    One line in the <head> – visits appear in real time straight away. Add events, login and e-commerce through the API.

  3. 3

    Act on the insights

    Reports, heatmaps, replays and the SEO check show where things go wrong. Actions are prioritised under “Recommendations”.

For teams

Analyse together – with clear permissions

Invite colleagues and assign roles: viewers read, analysts build dashboards and funnels, admins manage the website and keys. You decide per person who may see personal data.

  • Roles: viewer, analyst, admin and owner
  • Share dashboards via link – no login needed for external people
  • Several websites in one organisation
Team discussing reports together on a laptop

Frequently asked questions

Do I need a cookie banner for VisualClicks?

In cookieless mode VisualClicks sets no cookies and stores no IP addresses; visitors are only recognised within a single day. Whether your website as a whole needs a banner depends on every service you use – either way, VisualClicks can be connected to your consent manager.

How soon will I see the first data?

Right away. As soon as the tracking code is in place, visits show up in the real-time view; reports, heatmaps and funnels fill up with every further visit.

Does VisualClicks work with my CMS or shop system?

Yes, with any website that delivers HTML: the tracking code is a single line in the <head>. Single-page apps are detected automatically, and you pass e-commerce events through the JavaScript API or from your server.

Where is the data stored?

On servers in Germany. Location and device are determined when a request comes in; the IP address itself is never stored.

Can I use heatmaps and replays without consent?

By default, recording only starts after consent. If your privacy policy covers it, you can change this in the settings. Input fields are always masked, and browsers with Global Privacy Control (GPC) enabled are neither tracked nor recorded.

See your website through new eyes

Request your access. After that, one line of tracking code is all it takes – the first visits show up in real time.

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